The Body Shop

Achieve a CPC of £0.28…

Challenge

The Body Shop wanted to drive awareness and engagement among health and beauty-conscious Next Gen audiences for their Camomile Cleansing Butter product.

Strategy

We sourced 5 creators who created content aimed at seamlessly integrating the product a natural and authentic way through storytelling and creative makeup tutorials.


We delivered an impressive 4.38% campaign engagement rate (46% above the industry average!), accompanied by a healthy CPC of just £0.28.

4.4%

Engagement rate

Region

EMEA

938.5k

Impressions

5

Creators

£0.28

Cost Per Click

144%

Target achieved

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