UNiDAYS
Community growth for UNiDAYS Instagram.
The brief.
Raise awareness and drive community growth to UNiDAYS Instagram account with relatable student content
Timeframe.
2024 - present
The outcome.
1.8m impressions
68k engagements
3.7% total engagement rate
14 videos
Timeframe.
Collaborating with eight student content creators to develop relatable, high-engagement content around final exam stress, Christmas festivities, and preparing for 2025, all posted as brand collaborations on UNiDAYS’ Instagram.
The campaign included one giveaway reel and thirteen BAU content pieces.